“THE LOOK OF THE YEAR” is a direct link between those who create fashion, those who promote it and those who wear it as a profession.
World event linked to the world of fashion and privileged observatory for the research of future models, able to involve more than 50 countries around the world every year.
AZZEDINE ALAIA, JOHN GALLIANO, Patrick Demarchelier, Peter Lindbergh, HELMUT NEWTON, LINDA EVANGELISTA, NAOMI CAMPBELL, GLEN AMBER and others have contributed to discovering the new protagonists of model making.
The castings of “THE LOOK OF THE YEAR” begin with the nomination of approximately 350,000 participants aged 14 and over, and end with the selection of 50 candidates participating in the world final.